This online construction lesson was created for a 9th grade English class as a way to tie up the end of reading the novel 1984.
Lesson Goal: Students will use creative critical thinking skills in order to envision, record, and create an online advertisement that will make people want to read the novel 1984.
Each student will be working on this project as an individual project that gives students a chance to showcase their sense of creativity. The projects can be completed using any online resource, though the following criteria must be met:
*A new online tool, such as photoshop or pixlr, is used to edit photos and text and explained in a one page summary.
*The photos are visually appealing, eye-catching, and spark an interest int he viewer.
*The ad must be posted to the class Edmodo page with a summary depicting why the ad was constructed the way that it was, and what the student believes makes their ad stand out compared to other ads.
** Students MAY choose to create a trailer instead of a photo advertisement. This will be uploaded to YouTube and submitted through Edmodo following the same editing and paper requirements.
The purpose of this assignment is to get students who may be interested in other careers such as marketing or advertisement to think about what is crucial in an advertisement. To complete the assignment, they will have needed to read and analyze 1984, as well as be able to use critical thinking skills to determine which part of the novel to focus on that will spark an interest, yet not give away the entire novel. One good example, but one that I would not want to be copied by a student, are the following photographs:
Lesson Goal: Students will use creative critical thinking skills in order to envision, record, and create an online advertisement that will make people want to read the novel 1984.
Each student will be working on this project as an individual project that gives students a chance to showcase their sense of creativity. The projects can be completed using any online resource, though the following criteria must be met:
*A new online tool, such as photoshop or pixlr, is used to edit photos and text and explained in a one page summary.
*The photos are visually appealing, eye-catching, and spark an interest int he viewer.
*The ad must be posted to the class Edmodo page with a summary depicting why the ad was constructed the way that it was, and what the student believes makes their ad stand out compared to other ads.
** Students MAY choose to create a trailer instead of a photo advertisement. This will be uploaded to YouTube and submitted through Edmodo following the same editing and paper requirements.
The purpose of this assignment is to get students who may be interested in other careers such as marketing or advertisement to think about what is crucial in an advertisement. To complete the assignment, they will have needed to read and analyze 1984, as well as be able to use critical thinking skills to determine which part of the novel to focus on that will spark an interest, yet not give away the entire novel. One good example, but one that I would not want to be copied by a student, are the following photographs:
These photographs are all examples of advertisements that would be able to catch the viewers eye.
If I was the creator for the first photograph, I would post something like the following on Edmodo:
For this advertisement, I duplicated and incorporated the cynical feeling that comes with reading 1984. In the novel, all people are being constantly monitored through a government system ran by "big brother." People are literally brainwashed into the ways that they function as a society, and anyone who has their own thoughts or ideas are arrested. This ad gives its viewer a creepy sense as to what it feels like to know that someone is watching their every move. In addition, I used a vintage filter in order to make the photograph look old and a little creepy. I added a face to the ad with his eyes agape in order to show how storage it must be to see that someone is watching you.
If I was the creator for the first photograph, I would post something like the following on Edmodo:
For this advertisement, I duplicated and incorporated the cynical feeling that comes with reading 1984. In the novel, all people are being constantly monitored through a government system ran by "big brother." People are literally brainwashed into the ways that they function as a society, and anyone who has their own thoughts or ideas are arrested. This ad gives its viewer a creepy sense as to what it feels like to know that someone is watching their every move. In addition, I used a vintage filter in order to make the photograph look old and a little creepy. I added a face to the ad with his eyes agape in order to show how storage it must be to see that someone is watching you.